Get inside the creative process of one of hip-hop’s leading producers
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The Alchemist Masterclass
Sampling as an art form
Sampling is the key to the Alchemist’s process: get inside his eclectic approach to crate digging, finding rare sounds, and creative sampling. Explore his workflow for beatmaking, get his MPC techniques, dive into his approach to DJing, and grasp how he understands the beat as a producer.
Inside his workflow and sound
Discover the techniques behind some of Hip-Hop’s most beloved productions. Watch him analyze his own beats for artists like Nas and ScHoolboy Q and learn how he adds depth to his sounds – from vocal chains and tricks when recording vocals to his preferred plugins and effects when producing within the DAW.
Turn your beats into business
Get Alchemist’s thoughts on monetizing your brand beyond selling music, and learn to think outside the old-school business model. Take a closer look at the alternative revenue streams that made ALC Records the home of some of the hottest products and vinyls in Hip-Hop.
He's worked with Eminem, Mobb Deep, Mac Miller, Griselda Rap Crew, and Kendrick Lamar, just to name a few
“His beats make you pull out things that you didn’t even know you cared about.”
Curren$y
“Alchemist kicks ass in the studio. It’s a privilege too, because he’s the big bro.”
Boldy James
"I feel like I’m living out my childhood dreams making records with this man."
Hear The Alchemist’s story, from his beginnings in music at an early age to becoming the producer he is today. Hear anecdotes featuring some of Hip-Hop’s greatest names, and get inspired by his attitude of wanting to learn from everything happening around him.
Alchemist gets into what digging for records means for him and his music, and the importance of finding new and rare sounds as part of his creative process.
Learn some of Alchemist’s most important MPC techniques as he showcases on his MPC 2500: see him chop, layer, sequence, group and edit drums and other sounds. Get his tips and tricks to get the best beats in an organized, fast and efficient way.
See The Alchemist create a beat from scratch, from sampling to chopping up samples on the MPC, and programming drums. Get his workflow, watch him improvise and get his advice on how to do it yourself.
After creating a beat on the MPC watch how The Alchemist takes his beats from the MPC into Pro Tools, and discover his workflow to getting a beat ready for mixing, mastering and recording artists.
Discover The Alchemist’s songwriting techniques from structure, to creating hooks, to finding unique sonics and ear candy. Follow some examples on his DAW as he explains his process on songwriting.
In this chapter, learn how to build a vibe with an artist, how to create a comfortable and inspiring environment. Learn about communication in the studio, capturing important moments and getting the best out of an artist.
In this chapter, Alchemist gives an overview of what the role of the DJ has meant for Hip-hop. Also, he goes into the relationship between DJing and producing.